Top 10 B2B Companies in India That You Should Know in 2023-24

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In conclusion, B2G or Business-to-Government is an important area of commerce that involves businesses providing goods and services to government agencies. B2G transactions can take many forms, including government procurement contracts, grants, licensing and permits, public-private b2g examples in india partnerships, and consulting services. The future of B2G is likely to be shaped by new technologies, changing priorities, and increased competition, presenting both challenges and opportunities for businesses that can adapt and provide value to government customers.

Starting an eCommerce business can be an exciting and lucrative venture, but choosing the right business model can be challenging. First, you need to consider your target audience’s needs and preferences and choose the best model to support your target market. Once you determine which model best fits your business, the next step is to identify the delivery method that will meet your needs and requirements.

GeM is a giant leap in cutting down administrative and transaction costs significantly for both buyers and bidders. It is an innovation in itself, inspired by modern e-commerce technologies while furnishing complete authenticity of suppliers and purchasers. In addition, B2B e-commerce can help businesses build stronger relationships with their suppliers and partners. By using online communication and collaboration tools, businesses can easily share information and collaborate on projects with their partners. Also, District and Sub-District road shows were organized to create grass-root level information and bring local buyers and vendors on board to GeM to increase its range of products. It remains free of charge for sellers to advertise their products on GeM, only a small vendor registration fee is necessary.

  1. A newer C2B eCommerce example is that of influencer marketing platforms such as Upfluence or GRIN.
  2. Government e-Marketplace (GeM) is a marquee initiative launched by the Government of India to usher an era of e-governance in the nation.
  3. The basics are different for government bodies when compared to private companies, because the former’s purpose is not to make a profit for its shareholders.
  4. Indian Railways, the CPWD (Central Public Works Department), MES, State level PWDs and PSUs like BPCL, HPCL, NTPC, to name a few, usually float tenders.

Quickonomics provides free access to education on economic topics to everyone around the world. Our mission is to empower people to make better decisions for their personal success and the benefit of society. Projects and research conducted with other government changemakers in our global network. Research led by the CPI team and the insights we’re sharing from our work in real time. The GSA may reject those bids because it wants to give other companies a chance.

What is Door-to-Door Sales? (Explained With Examples)

This can include certifications, past performance, and other relevant qualifications. Businesses must be prepared to navigate this process, which may involve responding to requests for proposals (RFPs) and bidding for contracts. And if the governments in India are not on your list of potential customers, you may want to rethink your India sales strategy. Larsen & Toubro Limited is a multi-national conglomerate offering a range of technology, engineering, construction, manufacturing, and financial services.

The central government, 29 state governments, and seven union territories of India are among the largest buyers of goods and services in India. The estimated size of the government procurement market at the central government level alone in India is about $300 billion. Out of this, central ministries of Defense, Railways, and Telecommunication allocate approximately 50% of their respective budget on public procurement.

What is Business Development? (Explained With Examples)

While purchases in small quantities lose the benefits of economies of scale, they are also vulnerable to malpractices because it is very difficult to monitor thousands of small transactions. Small suppliers, too, find it difficult to reach buyers in other parts of the country without layers of intermediaries, pushing up their costs. To deal with this challenge and based on the recommendations of two high level committees, the Government of India set-up the Government e-Marketplace (Gem) in 2016. To provide policy support, a new enabling rule was introduced in 2017 through the government’s General Financial Rules (GFR), signaling its willingness to bring reform in this area. Since then, this Business to Government (B2G) platform, has eliminated multiple levels of manual, sequential verification and decision-making, leading to dramatic reductions in lead-time in government procurement.


The manufactured product then gets converted to finished goods, which are sold to individuals or final customers through a B2C (business-to-consumer) transaction. B2B is a business-to-business company where transactions occur between businesses. Transactions between b2b Indian companies are generally conducted between manufacturers and wholesellers or between wholesellers and retailers. In B2B, goods aren’t directly sold to customers; rather, they are sold to middlemen first, like companies, retailers, or wholesellers. TradeIndia is another Indian-based B2B multi-seller platform aimed at small businesses both domestically and internationally.

In the C2B eCommerce business model, individuals sell goods and services directly to companies. A common example are websites that allow individuals, such as contractors or freelancers, to share work or services they’re skilled in. Often, businesses will put in a request or a bid for that person’s time and will pay the person through that platform.

Examples of B2G Transactions

Construction and infrastructure companies are two sectors that have relied on contractual work with state and local governmental agencies. Contractors are often consulted for new office buildings, landscape development, road repairs or construction. Agencies then seek requests for proposal (RFP), outlining work they require and the submission guidelines.

Navigate the Procurement Process

Government agencies typically have a high demand for a wide range of products and services, and they are often willing to pay a premium for high-quality goods and services. GeM or Government e‑Marketplace, an online procurement platform, is the most widely used method for public procurement in India. MSMEs and startups, as well as small to medium companies can register as vendors and offer their services or products directly to government appointed personnel.

The company operates in over 50 countries around the world and is committed to addressing critical needs in key industries such as Hydrocarbon Infrastructure, Power, Process Industries, and Defence. Reliance Industries, which comes under the B2B company list, is a conglomerate with interests in a wide range of industries, including petroleum, petrochemicals, and textiles. The company is one of the largest players in the Indian market and has a strong presence in the B2B sector. Tech Bharat 2020, creating a platform for startups to come network with other startups, learn from experts, learn from successful founders.

Furthermore, the bidding process for government contracts can be highly competitive, with numerous businesses vying for the same opportunity. This competition can make it challenging for smaller businesses to secure contracts, as they may be up against larger, well-established companies with more resources and experience. It should be noted that the B2G ecommerce model has the same definition as B2A (business-to-administration). Both the abbreviations refer to the enterprise specializing in distributing products and services to the state. A B2G relationship is when a business sells and markets to a government agency.

Once they’ve found your site, however, be sure that when they leave, you still have ways to connect with the decision-makers. Speaking of contracts, another big difference between B2B and B2G, as Verizon mentions, is contract renewal. Because there are a lot of regulations and legal requirements for brands working with government agencies, there isn’t a high churn rate.

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